Anuj has created a mass movement of development work across village India; using massive quantities of waste material from cities as a powerful resource.

Winner of many national and international awards, Goonj highlights cloth as an ignored basic need, using it a metaphor for other crucial but ignored needs like sanitary pads for menses or school material for education.

Anshu's work goes to a core challenge of our times - the growing gap between the urban prosperity & rural poverty. Listed as one of the most powerful rural entrepreneurs by Forbes magazine, Anshu has taken the menacing growth of urban waste and used it effectively and efficiently as a tool to trigger large scale development work on issues like roads, water, environment, education, health etc. while addressing ignored basic needs in some of the poorest pockets of India.