Srikumar Misra is the Founder & CEO of Milk Mantra that owns Milky Moo - one of the fastest growing dairy food brands in the country, based in eastern India. Milk Mantra is India's first venture capital funded agri-food startup and has raised four rounds of capital from blue-chip funds like Eight Roads and Aavishkaar VC. With a conscious capitalist approach, Milk Mantraís unique Ethical Milk Sourcing Programme impacts more than 45,000 network farmers.
Sri left a successful corporate career in London with the Tata Administrative Service to return to his home state Odisha and start Milk Mantra in 2009 to leverage brand capital for creating a sustainable impact. Before Milk Mantra, Sri was director of Mergers & Acquisitions at Tetley UK.
Sri is a Fellow of the highly acclaimed Aspen Institute as part of the India Leadership Initiative.