Canada's Blenz Coffee Partners with Franchise India to Brew Its Expansion Journey in India

Blenz Coffee has signed a Master Franchise Agreement with Franchise India, marking the Canadian coffee chain’s entry into the Indian market with plans to scale across major metros and fast-growing urban centers. Founded in Vancouver in 1992, the company aims to execute a city-led rollout focused on Mumbai, Delhi NCR, Bengaluru, Chennai, and Pune — supported by Franchise India’s market entry playbook, partner network, and franchise development capabilities. The move aligns with India’s expanding branded coffee shop landscape and increasing consumer spend on out-of-home beverages, particularly among younger urban audiences.

Blenz Coffee currently operates over 60 locations across British Columbia, Alberta, and Ontario, and plans to adapt its menu to local tastes while maintaining its core beverage range. The brand’s lineup includes espresso-based drinks, organic matcha, whole-leaf teas, single-origin Colombian chocolate beverages, and specialty desserts. To meet regional preferences, the company will offer customization options such as saffron, cardamom, and ginger add-ons, along with syrup choices like rose and jaggery. This approach is designed to balance global brand standards with Indian flavor profiles, giving franchisees a clear product differentiation lever within competitive coffee corridors.

Gaurav Marya, Founder and Chairman of Franchise India, said, “The Indian foodservice market is at an inflection point, with organized coffee chains growing faster than ever before. Blenz Coffee’s premium and customizable beverage experience perfectly aligns with today’s consumer demand for quality and authenticity. This partnership will not only reflect global consumption trends but also add immense value to India’s expanding coffee industry.”

His remarks underscore a demand cycle that rewards consistency, speed of service, and menu innovation — all central to franchise execution and unit-level economics.

Brian Noble, Director and Co-Founder of Blenz Coffee, added, “Our 30-plus years of expertise in crafting unique, high-quality coffee and specialty beverages make this partnership with Franchise India an exciting opportunity. We look forward to bringing our brand’s handcrafted beverage excellence to India, a market with immense growth potential.”

The brand’s operational experience in Canada provides a defined training and supply framework that can be localized for India through regional sourcing, flavor extensions, and equipment standardization.

Market projections provide further context for the timing of the launch. World Coffee Portal forecasts that India’s total branded coffee shop market will surpass 6,110 outlets by 2026 and exceed 10,000 outlets by 2030, reflecting a five-year CAGR of 13.2 percent. This growth is driven by rising urbanization, higher disposable incomes, and a shift toward premium coffee experiences. For operators, this implies intensified competition for real estate in prime micro-markets, pressure on supply chains to support rapid format replication, and the need for robust training systems to maintain beverage consistency across franchised units.

Under the agreement, Franchise India will position the brand, structure its go-to-market plan, and accelerate franchise recruitment to build a viable store pipeline. Early focus areas include high-footfall retail districts, malls, transit hubs, and mixed-use developments in targeted cities, with flexibility to test formats based on catchment behavior. For prospective franchisees, the model emphasizes process discipline, menu localization guardrails, and throughput efficiency to protect margins amid fluctuating input costs and occupancy dynamics.

For Indian consumers, the proposition combines a standardized core menu with locally inspired add-on customization that aligns with familiar flavor notes, complemented by tea and chocolate beverages to broaden appeal beyond coffee-led occasions. For landlords and retail stakeholders, a new international entrant enhances tenant mix diversity, boosts footfall during peak dayparts, and adds value through curated foodservice co-location opportunities. As the category welcomes new players, store-level success will hinge on site selection, speed of commissioning, and supply chain stability for both core and localized ingredients.

In the near term, the rollout will focus on establishing flagship stores in priority markets, calibrating formats, and building brand awareness through consistent operations rather than large-scale marketing. With a master franchise structure and active franchise development partner, Blenz Coffee’s India plan will be measured by its ability to compress site activation timelines, maintain beverage quality at scale, and translate city-level pilots into a replicable national expansion path in the years ahead.