Mandeep SinghCEO and Executive Director, JSL Lifestyle Limited

Working as a Senior C-Level Executive, Mandeep Singh has an experience of over 28 years in providing strategic direction & disruptive business models for leading global & local brands in India & International Markets. Singh holds a Master’s degree in Business Administration.

Currently, he is appointed as the Chief Executive Officer (CEO) at JSL Lifestyle Limited (JSLL), a subsidiary of Jindal Stainless (Hisar) Limited, where he provides strategic leadership to scale business of verticals of JSLL including Home-ware & Home-spaces, SS Plumbing Solutions, Mobility Projects, Value Engineering solutions (OEM Solutions) and Infrastructure projects..

Having successfully produced sustained revenue & EBITDA growth, he has scaled businesses in large corporates, early stage companies and start-ups. Being a result oriented and decisive leader, Mandeep has maintained high-quality performance standards to meet the challenges of the fast-paced and competitive business environment thus, consistently delivering business goals and value to stakeholders. Being a persuasive communicator with an ability to forge cross-border strategic business alliances by leading cross-functional & cross-cultural teams Mandeep possesses exceptional relationship management skills. His diverse experience has enabled his adaptively and made him open to new challenges paired with his continuous learning agility.

Further, his experience in start-ups and building a new line of businesses highlights his entrepreneurial mind-set using his commercial approach to manage P&L in B2B & B2C space. He is also quite skillful in digital marketing, using mobile as a medium for digital integration and an expert in planning & executing synchronized go-to-market business modelling. His core competencies include building BOP reach and rural experiential marketing, building and managing multifarious business alliances and product & design development.

Mandeep’s contribution to businesses has been acknowledged with the MMA Smarties APAC Award in the year 2015; Mahindra Spark The Rise Award in the years 2011 and Ashden Award in the year 2010.