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Gravity Bath Pvt. Ltd. has announced the acquisition of Italian luxury bathware label DILUSSO, a move that signals the company’s formal entry into the global premium and luxury bathware market.
Established in Italy, DILUSSO has built a strong reputation for its contemporary, minimalist aesthetic, hand-crafted metal finishes and precision-engineered fittings. The brand is a preferred choice among architects and interior designers across Europe and is widely used in luxury homes, boutique hotels and upscale hospitality developments.
With this acquisition, Gravity Bath aims to blend European design sensibilities with its own strengths in Indian engineering and manufacturing. The company said the integration of DILUSSO will help it develop a design-driven, internationally competitive portfolio that caters to both domestic and overseas markets.
Anoop Garg, Founder and Director of Gravity Bath, described the acquisition as a key milestone in the company’s journey. He noted that DILUSSO’s focus on refined design and craftsmanship aligns closely with Gravity Bath’s ambition to build a globally relevant luxury bathware brand originating from India.
The move also supports Gravity Bath’s long-term growth strategy and its stated “Road to 1000 Crores” vision, as the company sharpens its focus on luxury and ultra-luxury segments. Going forward, DILUSSO will operate as Gravity Bath’s flagship luxury brand, with plans for international retail tie-ups, distribution partnerships and the launch of flagship experience centres.
Following the acquisition, the combined offering will span Italian sculptural design, advanced metal engineering, durable fittings and smart bathroom solutions. The expanded portfolio is expected to cater to architects, developers and premium residential and hospitality projects in India and global markets.
This article was originally published by the Franchiseindia.com. To read the full version, visit here 
