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Panasonic Life Solutions India has brought former Indian cricket captain MS Dhoni on board as the brand ambassador for its air-conditioner portfolio, aiming to strengthen its HVAC business and deepen its connection with households across the country.
The company said the association will support Panasonic’s vision of becoming one of India’s leading HVAC brands, leveraging Dhoni’s nationwide appeal and trusted reputation.
“This partnership is an alignment of shared values,” said Tadashi Chiba, MD & CEO of Panasonic Life Solutions India. “Dhoni brings more than star presence; he brings momentum and a meaningful connection with Indian consumers.”
With Dhoni’s endorsement, Panasonic aims to further expand its reach in the competitive AC market and reinforce consumer confidence ahead of the upcoming cooling season.
This article was originally published by the Franchiseindia.com. To read the full version, visit here 
