Tara Kapur is an award-winning marketing leader with over 16 years of experience across media, entertainment, and consumer tech. She currently leads the Duolingo English Test team in India, overseeing GTM strategy and marketing across APAC regions including the Indian subcontinent, Indonesia, and Vietnam. A former journalist with The Times Group, ET NOW, and Bloomberg TV, Tara’s storytelling roots continue to shape her marketing approach. Her work has earned recognition from Spikes Asia, The Clio Awards, The Webby Awards, and The Effies, among others. She has also served on juries for the YouTube Works Awards, EMVIES, and The Drum Awards. Previously at Netflix, she led campaigns for hits like Money Heist and Delhi Crime. Tara co-founded Vitamin Stree, a feminist digital platform, and actively mentors young professionals through initiatives like Open Conversations with Tara Kapur. She holds a Leadership & Management degree from IIM Calcutta.
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