Raj Shamani, Founder of Shamani Industries, Digital Content Creator and Podcaster
Starting a small business of making dishwashing gel after borrowing money from his father, Raj Shamani turned the tables and emerged as a successful entrepreneur.
At age 17, Raj applied in a program called: Youth Representative Program for Young leaders in the United Nations. He also represented India in United Nations, Vienna, under UNIDO.
Raj is well-known for his extensive negotiation, planning, marketing and business development skills and his prolific speaking. Raj has made over 200+ speeches across 26 countries on platforms such as TED and the United Nations and at organizations like Jaguar Land Rover, TCS, Reliance and Forbes.
Raj has personally learnt everything from business distribution to product development through Google and YouTube, and getting trained under BASF product development segment. He's also trained 70+ housewives with low income, so that they can sell products in their societies/areas with his help and start making side income to support their families at their ease, under our women empowerment program called 'AUNTYPRENUER'.
In 2016, Raj owned 2 small consumer products companies. Later, he single handedly merged with his dads company, and expanded its 90 L annual turnover business to 9cr turnover within 24 months.
Raj says, the only reason I got successful, is because in FMCG I always try to find out the gaps in the business. A lot of young entrepreneurs focus on cities like Mumbai and Bangalore. I focused on rural India, TIER 3, Tier 4 and remote villages, and provided my products there in affordable prices- That's where the magic happened.
Currently, Shamani Industries is the leading and fastest growing home/laundry care FMCG brand in Central India.