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SOTC Travel, a leading omnichannel Travel and Tourism Company has inaugurated its new franchise in Himayath Nagar, Hyderabad, further strengthening its presence in the city and expanding its network to 5 outlets in Hyderabad, Telangana.
Strategically located in the city’s heart, Himayath Nagar is a prominent commercial and retail hub with strong connectivity to Hyderabad’s key residential and business districts. The area’s high consumer footfall, growing affluence and vibrant retail landscape make it an ideal location for SOTC’s continued expansion in the region.
The new store will serve travellers through SOTC’s integrated omnichannel model - offering a comprehensive portfolio of domestic and international holidays, group tours, personalized holidays and cruises, along with value-added services such as travel insurance, ensuring seamless end-to-end travel experiences.
Rakesh Bawa, Senior Vice President & Head – Holidays, SOTC Travel Limited, said “Hyderabad continues to be a strong growth market for SOTC in South India and presents a significant opportunity to tap into the growing travel demand from regional India. The launch of our Himayath Nagar outlet reflects our strategic focus on strengthening our presence in the city. With this addition, our network now spans five outlets across Hyderabad, with the centrally located Himayath Nagar store offering customers expert guidance and seamless access to our comprehensive range of holiday experiences. My team and I look forward to welcoming customers to our Himayath Nagar outlet and helping them plan memorable holidays.”
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