Shruti strives to create thoughtful business models that harmonise people, planet and profit. Under her value-driven leadership, Tamara Leisure Experiences has grown to become synonymous with responsible tourism. The organisation’s ecosystem of sustainable initiatives closely integrate climate resilient policies including green building practices, wildlife preservation, and optimised use of resources among other factors. Tamara’s culture and operations also combine to address three key arenas that stand especially close to Shruti’s personal vision: gender parity, human capital building and meaningful job creation to uplift local economies.
Tamara operates three distinct hotel brands in South India as well as independent business hotels in Germany. Shruti was named a Young Global Leader of The World Economic Forum in 2017 and serves as a Co-lead on the Responsible Destinations workstream of the Global Future Council for Sustainable Tourism